Tan Sri Dato” Sri Leong Hoy Kum recognised in Forbes Asia’s 2016 Heroes of Philanthropy


Tan Sri Dato'' Sri Leong Hoy Kum recognised in Forbes  Asia’s 2016 Heroes of Philanthropy

Kuala Lumpur: Group Managing Director of Mah Sing Group (Mah Sing), Tan Sri Dato’ Sri Leong Hoy Kum was honoured as one of Asia’s biggest givers in Forbes Asia’s 2016 Heroes of Philanthropy. Tan Sri Leong founded the Mah Sing Foundation in 2005 and represents Mah Sing’s Corporate Social Responsibility (CSR) platform. To date, the Foundation has contributed more than RM9 million in various forms of assistance.

The Foundation looks towards having more innovative approaches to raising funds for charities. Among Mah Sing Foundation’s recent contributions include a collaboration with local photographer Ms Bonnie Yap’s photography exhibition “Through the eyes of South Georgia” – Watch, Respect, Capture. The Foundation has pledged RM100,000 in addition to the RM45,000 photos sales from the exhibition, and the funds will be used to install 135 lights in the homes of 67 OrangAsli families via the Liter of Light project. Another effort conducted recently was through the premier of The Kid From The Big Apple. Mah Sing has a beneficial interest in the movie and saw its portion of the film’sprofits fully channelled to Mah Sing Foundation.

In conjunction with the premiere, the Foundation contributed a total of RM326,320 to three worthy educational causes to Tunku Abdul Rahman University College (RM150,000), The Federation of Chinese Associations Malaysia, Hua Zong (RM100,000) and SMK Sri Kembangan (RM76,320.00). The Foundation also aims to contribute to Humanitarian relief efforts both locally and abroad. In 2014, the Foundation donated a total of RM400,000 to four organisations (Crisis Relief Management Squad of MCA, Red Crescent Malaysia, Tzu Chi Malaysia, Tesco Malaysia’s Flood Relief Convoy Mission) in support relief efforts for those affected by the floods in the East Coast. The same year also saw the Foundation contributed RM300,000 to the 1Malaysia Ramadan humanitarian mission to Gaza in aid of Palestinians during the month of Ramadhan. Later in 2015, The Foundation contributed RM100,000 to a Nepal relief fund driven by MERCY Malaysia to help the people of Kathmandu where the funds were utilised to provide medical support, including setting up a field hospital. Tan Sri Leong shared that his personal aspiration is that Mah Sing Foundation continues its efforts to help those in need, both locally and abroad. “The purpose of the Mah Sing Foundation is to help those in need and create a positive impact on the lives of the people and communities. I personally believe that helping someone is not confined to borders and we should continue our efforts to help others, both in Malaysia and abroad.”

About Mah Sing Foundation

Established in 2005, Mah Sing Foundation is Mah Sing Group’s Corporate Social Responsibility (CSR) platform. The Foundation celebrates the achievement of Mah Sing Group’s long-term and continuous commitment to being a responsible and active participant in building community partnerships, both locally and abroad. Mah Sing Group believes that a consolidated effort in CSR initiatives will be more effective and impactful in benefiting the needy. Mah Sing Foundation actively seeks to raise funds via annual fund raising activities and events to champion causes with the Foundation’s guidelines.

Mah Sing Foundation does this through a four-pronged approach:

  • Medical Assistance for Malaysians who are suffering from disease and disability, or are critically ill. The Foundation will also carry out and support schemes by organizations which look after public health and welfare, including giving financial support.
  • Financial Assistance and Relief Schemes for the poor and distressed.
  • Education Assistance Comprising Subsidies and Donations to needy and deserving students.
  • Encouragement of Social and Sporting Activities which will enrich the community and serve to promote national unity.

For more details on these and other initiatives under the Mah Sing Foundation, please visit http://www.mahsingcommunity.com.my/

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