9 November, SUNWAY ISKANDAR – In conjunction with the Festival of Light celebration, Sunway embarked on #SunwayforGood Deepavali Cheer programme to light up the lives of some 5550 beneficiaries in Perak and Johor, who were adversely affected by the pandemic.
In true Malaysian spirit, essential groceries were given to 910 Malaysian families, regardless of race and culture, to help ease the burden of the families this festivity. In addition, Sunway also distributed school bags, stationeries as well as food and water containers were also given out to 90 orang asli children studying in SK Pendas, Johor.
Sunway once again collaborated with its long-time partner, The National Committee for Community Services & Health, Malaysian Red Crescent to reach out to the B40 communities in Johor.
Sunway Iskandar Chief Executive Officer, Gerard Soosay said that food security remains a challenge for the underserved in the nation. In addition, the unprecedented COVID-19 pandemic has hit hard on the B40 community who were earning lower income before the pandemic.
According to the United Nations Population Fund (UNFPA)-UNICEF study conducted in May 2020, one in four heads of households were unemployed during the movement control order (MCO), and that most of those who lost their jobs have no employment protection.
Earlier UNICEF studies also showed lower-income families have been struggling to cope, with families drawing monthly incomes of below RM5,000 forced to consume less food despite spending more money on it.
“At Sunway, we are committed to advance the 17 United Nations Sustainable Development Goals and we would like to emphasise that the first five goals focuses on the betterment of society. Goal 2: Zero Hunger in particular, focuses on solving the global food security issues.
Which is why, this year’s #SunwayforGood Deepavali Cheer programme is aimed at easing the burden of the B40 families by helping them put food on their table. This is especially crucial as the pandemic had caused many to lose their only source of income.
We are pleased to be able to continue to collaborate with The National Committee for Community Services & Health Malaysian Red Crescent on this project to light up the lives of our community,” Gerard Soosay shared.
This is also in line with the MRC National Committee for Community Services & Health’s aim to reach out to the needy and vulnerable families. The organisation had carried out similar programmes for other festive seasons as well.
Dato Hj Mohd Rashidi bin Hj Md Noh, Deputy Chairman National Committee for Community Service & Health, Malaysian Red Crescent said that the organisation’s primary role to assist the Government as an auxiliary arm to effectively aid the poor, the needy and the marginalised.
He said, “Our committee is constantly in the lookout for smart partnership programmes with the support of corporate partners. We are indeed very thankful to Sunway for their contribution and support to bring a little cheer to the needy and marginalised.
In fact, we have been working with Sunway for many years and we hope more like-minded corporations will do the same to help aid those who need it most.”