LBS Bina Group opens a new chapter for China’s Zhuhai International Circuit

LBS Bina Group opens a new chapter for China’s Zhuhai International Circuit

Zhuhai, China, 21 March 2016 – Leading Malaysian property developer, LBS Bina Group Berhad (LBS) has initiated the Zhuhai International Circuit (ZIC) Upgrading and Transformation Plan, beginning with the launch of the Malacca Cultural and Trade Center recently on 19 March, in Zhuhai Holiday Resort Hotel.

A significant component in the plan, the Malacca Cultural and Trade Center represents an avenue to enhance bilateral relationships between China and Malaysia, specifically Guangdong and Malacca. The center is part of China’s ‘One Belt One Road’ strategic initiative which was established to revitalise and expand Maritime Silk routes linking Asia to Europe and East Africa.

“The launch of the Malacca Cultural and Trade Center is the first step of what I believe is a remarkable vision of things to come. It is a significant platform for us to showcase the uniqueness of Melaka’s heritage to the people of China, and also serves as an exchange channel for goods and services between the two regions. The center is one of the three areas in the ZIC Upgrading and Transformation Plan,” explained Tan Sri Lim Hock San, Managing Director of LBS, Director of ZIC, and a member of the Zhuhai Municipal People’s Political Consultative Conference (Zhuhai CPPCC).

The ZIC Upgrading and Transformation Plan also comprises of two additional functional areas. In addition to the center, there will be the Motor Sports and Services Amenities Zone consists of upgrading the existing race track, developing of a motorsports-themed hotel, and an exhibition hall which caters to the racing industry. The plan also will see the inclusion of a Tourism Zone which will feature a world-class theme park and factory outlet for premium brands into the racing circuit.

The Malacca Cultural and Trade Center will consist of a museum themed after the historic voyage of ZhengHe to the Far East, offering visitors the opportunity to re-live this journey through a series of immersive multimedia displays. There will be a village modelled after the historic town of Malacca with retail spaces to showcase the best of Made-in-Malaysia products. Additionally, there will be a one-stop center to facilitate the development of trade and tourism between Guangdong and Malacca.

Also present at the launch were guests of honour Chief Minister of Malacca, Datuk Seri Ir. Hj. Idris bin Hj. Haron; and Governor of Guangdong Province, Mr Zhu Xiaodan. Also in attendance were Zhuhai Jiuzhou Holdings Group Co Ltd, Chairman, Mr Wang Xin; Standing Member of CPC Guangdong Provincial Committee, Party Secretary of Zhuhai, Mr Li Jia, Ambassador of Malaysia to People’s Republic of China, Datuk Zainuddin Yahya,

and guests from The Federation of Chinese Associations Malaysia included its President, Tan Sri Pheng Yin Huah; and Honorary Advisor of The Federation of Malaysia Lim Associations, Tan Sri Lim Wee Chai.

In conjunction with the centre’s launch, the Malacca Cultural Festival was organised by the Melaka State Government from 18 – 20 March, as a prelude to the upcoming cultural exchanged. Held at ZIC, the festival featured the best of Melaka, with food stalls, cultural and stage performances. The festival is held in conjunction with the Pan Delta Super Racing Festival, also held at ZIC.

The ZIC Upgrade and Transformation Plan was first detailed in a Memorandum of Understanding (MoU) inked in September 2015 between LBS and the Zhuhai Jiuzhou Group Holdings Ltd.

Image Caption: LBS Bina Group opens up a new chapter for China’s Zhuhai International Circuit, beginning with the launch of the Malacca Cultural and Trade Centre. (from left) Zhuhai Jiuzhou Holdings Group Co Ltd, Chairman, Mr Wang Xin; General Office of Guangdong Provincial Government, Secretary General and Director General, Mr Li Feng; Standing Member of CPC Guangdong Provincial Committee, Party Secretary of Zhuhai, Mr Li Jia; Governor of Guangdong, Mr Zhu Xiaodan; Governor of Malacca, Tuan Yang Terutama Tun Datuk Seri Utama Mohd Khalil Yaakob; Chief Minister of Malacca, Y.A.B. Datuk Seri lr. Hj Idris Hj Haron; Ambassador of Malaysia to People’s Republic of China, Datuk Zainuddin Yahya; and LBS Bina Group Berhad Managing Director, Tan Sri Lim Hock San.

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