iProperty.com Unveils A New Era In Online Property Search


iProperty.com Unveils A New Era In Online Property Search

KUALA LUMPUR, 19 June: iProperty.com Malaysia, the country’s No.1 property portal, today unveiled a new era in online property search with its enhanced iOS and Android mobile apps.

The iProperty.com Malaysia app is a must have for property buyers and investors who are on the hunt for their dream home or next investment. The new app provides users with a seamless property search experience thanks to a total refresh of the look and feel, and the integration of search, which surfaces developer and established property listings in a single search.

Since the app’s soft launch in May, customer leads have increased by 46 percent while website clicks on new launch properties have increased by 250 percent. The tech-savvy Malaysian market, where 88 percent of the country’s population use the internet daily[1], is embracing a new era in online property search.

With more than two million average monthly visits, iProperty.com Malaysia has also been revamped to include information on recent transacted prices, average rental yields, the average price per square foot and demand trends for many sub sale properties.

Data is obtained from iPropertyIQ.com, in collaboration with Brickz.my and government agencies. It’s then presented in a simple and easy-to-understand format on iProperty.com Malaysia to give consumers the information and insights they need to make more educated property decisions.

Haresh Khoobchandani, iProperty.com Malaysia & Singapore CEO, said: “The app’s user-friendly interface and smart features have increased the number of iProperty.com Malaysia app users by more than 20 per cent[2], which is a significant increase.

“It’s exciting to think that our strong company focus on innovation, clearly visible in our new iProperty.com Malaysia app, is set to propel the whole digital advertising industry forward in this country.

“Malaysians are very tech-savvy and always on the lookout for products that meet their demands and needs. To be the first in the country to launch a combined search platform, giving property buyers and investors a seamless experience and access to sub sale and new developments in one search is a fantastic achievement.

“Buying property is one of the biggest decisions people make and it’s our role to ensure it’s an informed decision. Through data and combined search, we have set a new market standard in property search.”

Premendran Pathmanathan, Brickz.my General Manager, Data Services, said: “With rich data insights we’re empowering property buyers and investors with the information they need to make an educated decision

“Today the data insights are available on the iProperty.com Malaysia desktop site, however, property buyers and investors often initially access data insights from their mobile devices and proceed to visit iProperty.com.my or Brickz.my directly to conduct more in-depth research.

“We are excited to see our data and analytics reaching more consumers through iProperty.com Malaysia and we look forward to working together to bring these insights to the new app soon.”

The new iProperty.com Malaysia app is available for download via the Apple App Store or Google Play Store. Existing users can simply update their current app to access the new version.

For more information about the new iProperty.com Malaysia app, please visit http://rea.to/yc9qx


[1] Source: We Are Social

[2] iProperty.com Internal Data

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