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iProperty.com.my's latest property showcase records a 275% jump in sales

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Home and property investment fair 2018

The 19th edition of the Home & Property Investment Fair which delivered exclusive deals and industry insights for homeowners and investors scored a 57% increase in visitor traffic too. 

The three-day iProperty.com.my Home & Property Investment Fair held from 20-22 July 2018 once again provided an excellent opportunity for home buyers and investors to explore some of the best and brightest property developments across the nation. The timing of this year’s event was held at the opportune time following Malaysia’s evolving socio-economic and political landscape, which will bolster the property industry.

Held at the Mid Valley Exhibition Centre, the iProperty.com.my Home & Property Investment Fair offered a showcase of many enticing and exciting developments. With over 28 property developers participating, the expo offered the ideal setting for buyers to find their dream home to invest in, all under one roof.   

The three-day expo saw the public coming in by the droves; the 2018 showcase recorded a 57% increase in visitor traffic.

We had many aspiring homeowners dropping by to check out the homes on exhibit.

Visitors registering their details for the exclusive lucky draw.

For the past 19 years, the iProperty.com.my Home & Property Investment Fair has stood as a premiere property event attended by first time buyers, property investors and industry insiders. The fair not only offers visitors a chance to peruse the latest developments and gauge property market investment opportunities but also gain insights and advice from renowned personalities and experts from the property industry.

Pulling in the property buying crowd
This Home & Property Investment Fair marked a 57% increase in visitor traffic compared to the previous edition of the fair in January 2018 at the same venue. The fair showcased a total of 42 projects, providing a wider choice of projects for visitors to check out, including a mixture of major new developments in the Klang Valley and the greater KL area as well as projects from Perak, Pahang, Negeri Sembilan, Melaka and Johor.

The list of exhibitors at this year’s fair included Sheng Tai International Sdn Bhd, Tropicana Corporation Bhd, Mah Sing Group Bhd, HCK Properties Sdn Bhd, Sunsuria Bhd, Matrix Concept Holding Berhad and Guocoland (Malaysia) Bhd, to name a few. 

Sheng Tai International highlighted some of their developments in Melaka, including The Sail, which is touted to be the historical city’s new Elite address.

Mah Sing showcased their key developments in KL City such as M Centura, M Vertica, Southville City and Lakeville Residence.

Visitors not only gained the opportunity to explore different projects from Malaysia’s leading developers at the event but also obtain the best deals and rebates as well. Up to RM100, 000 worth of rebates and giveaways were given out during the fair.

Homebuyers not only gained attractive rebates but also were given exclusive gifts and giveaways during the fair.

The iProperty.com.my Home & Property Investment Fair recorded a 275% increase in the number of properties sold, compared to the previous event held in August 2017, which is an encouraging indicator of Malaysia’s recovering property market.

Providing property insights
In addition to the property showcase, the fair also allowed visitors to gain knowledge and insights into the current Malaysian property market and the direction it is headed towards following the recent General Election.

Registered visitors to the fair received an iProperty.com Residential Property Market Report 2017 with data-driven insights of property market hotspots in the Klang Valley, Penang and Johor Bahru. Visitors also gained admission to several free-to-attend seminar sessions and talks by prominent industry experts and insiders.

The seminar sessions were a hit with the expo crowd, many were keen to learn more about property, investing and the current market trends from their favourite speakers.

A total of 19 speakers took to the stage at the iProperty.com.my Home & Property Investment Fair to lend their thoughts and views on the theme of the Post GE Impact on Property Market. Gary Chua, CEO of Smart Financing, renowned property warrior En. Ahyat Ishak and Dr Daniele Gambero, CEO and co-founder of Strategic Marketing Consultancy Firm REI Group of Companies were among the speakers at this year’s expo. 

Gary Chua educating the crowd on how to leverage on good debt for property investment.

Some of the highlighted talks were presented by Shan Saeed, Chief Economist from IQI Global who spoke on the Malaysian Economic Outlook and Real Estate and a session conducted by Warrick Singh, Director of Business Development Asian Land Realty Sdn Bhd who touched on the current sentiment of the market, the 2017 prop market performance and where investors are deploying their interests in 2018. 

Ishmael Ho, CEO of Ho Chin Soon Research on the other hand spoke on the proposed policies and programmes being introduced by newly-minted Housing and Local Government (KPKT) Minister Zuraida Kamaruddin.

Ishmael’s talk titled, ‘Kuala Lumpur Hotspots: Past, Present & Future Uncertainty of MRT Circle Line & High-Speed Rail’, delivered a good foresight of the current property market and where it is headed towards for homebuyers to capitalise on.

Attendees also gleaned valuable home Feng Shui tips from Master Sandy Paw.

Overall, at the end of the three-day event, the iProperty.com.my Home & Property Investment Fair not only set the stage for homebuyers and investors to meet and interact with developers and industry experts, but it also helped reinvigorate the interest in Malaysia’s property market by highlighting attractive investment opportunities.

Most importantly the fair served as a melting pot of all things property, becoming a place where those with a vested interest in the country’s housing market could come together to discuss and invest in the future of Malaysia’s real-estate industry.

Written by Richard Augustin | Edited by Reena Kaur Bhatt

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